Valuation of Intangible Assets

One of the priorities is to evaluate the company's intangible assets. This assessment is relevant in the organization of joint ventures, franchising, reorganization and sale of business and other cases involving full or partial transfer of rights to use the name of the company, its trade mark, etc.
 
We assess:
•    brand and business reputation of the company ( «goodwill»);
•    licenses, patents and «know how»;
•    technical documentation;
•    software;
•    databases and the rights to use them;
•    objects of copyright;
 
Such assessment is often used in evaluating the overall effectiveness of the business or its separate divisions involved in research and development, engaged in direct production of intangible assets.